Vaccination education efforts
This is a site set up in the USA to encourage university students to get themselves vaccinated if they can:
https://covidcampuscoalition.weebly.com/
Students are trying here to communicate the value of vaccination to other students, i.e. to see the tiny risks faced with vacccination versus the large risks faced with Covid 19 (for any age group).
Personally, I would rather be vaccinated with a fragment of mRNA (in the case of the Pfizer or Moderna vaccines) than to be fully infected by the entire coronovirus genome!